In this blog, we are going to show you exactly how to use content marketing strategy in 2022 to get more customers, more clients, more sales, and grow your business. These are the same strategies that we are using right now. In my business and will continue to into the next year as well as the strategies we are using for all our clients that range from start-ups up to billion-dollar empires. So, there is something in there for you as well so if you are determined to make it this year that you finally crack the content code and start getting better results from your 2022 content marketing stratey. Then you will love this practical, actionable and profitable Dubai content marketer strategy.
Quality V/S Quantity 2022 Content Strategy
The very first thing that we need to talk about when it comes to content marketing. Content Marketing is that this is going to be the year for more and better content. Now content marketing services appreciate that’s kind of a tricky way to start a website page coming straight out and say “hey look!” Not only are you going to need to create better content 2022 strategy you are also going to need to create more content. But fortunately, we have got dozen of tips inside this blog to help you do just that but we would not be doing either of us any favours. We just said “hey! You are going to be okay to just coast on by just produce the watch minimum and make it. “Yeah, kind of average at best!” No? That’s a recipe for failure.
In today’s hyper-competitive marketplace with more content is being produced than ever before. Well, your customers want more content for your clients and the algorithms on which the platforms that you are going to be creating content for well. They want more content too, you got to give the people what they want today! Of course, when you say better content strategies well that’s a pretty subjective term. It is going to vary and it is going to have several different factors depending on your business and your market and the kind of 2022 content. You want to create that you enjoy creating and that your customers want to see. You create the point here though is that if you do want to take your content marketing game to the next level and reap all the rewards that accompany a really solid 2022 content marketing strategy.
Well, you are going to need to give it the time and the money energy, energy the time and the energy and the money that it truly deserves. If you are just getting started with content marketing well then creating that first piece of content. This is going to be a huge step for you. On the other hand, if you are already putting out content whether it’s a digital marketing service page or podcasts or blog posts or whatever. Well again, got a ton of tips for you in this blog post. Let’s keep rolling here. The deal if you are going to be putting more time and more energy and more money energy into your content well it only makes sense to squeeze it for every bit of value. It can provide getting the most bang from your content marketing buck. This is where content repurposing really comes into play essentially taking one core one pillar. One giant piece of content and then slicing and dicing and carving it up for all of the different social networks or all sorts of different content uses.
Now the key with content repurposing is to start with that one epic awesome amazing killer piece of pillar content. A massive long-form part of the content that you can strip away and carve out smaller parts from now. The best thing to do this with is. Of course, blogging because blogging is going to give you the most flexibility and the most freedom. For example, you can make a blog and you can strip out the content. You have got all kinds of different social media posts or tweets. The beauty of this strategy is that it also allows you to take advantage of another content trend we’re seeing more and more which is multi-channel content marketing. Thereafter content marketers have always been huge advocates and a huge proponent for not spreading ourselves. Way too thin and trying to do everything and trying to be everywhere the caveat. Of course, you do need to do everything and be everywhere that your ideal clients and ideal customers are, but therein lies the key of being selective and careful and strategic and spending time to identify and locate where your ideal people are and then going there and only there. Typically, this is just one or maybe two different platforms, but as the world is becoming increasingly digitized, your customers and clients are more active and more present on more channels. Well, it is only natural that you will need to expand just a little bit too that said again please just focus on where your ideal clients and customers are and don’t just go somewhere simply because that’s what the cool kids are telling you. You have to do now before we dive into the next point on how to put this all together.
Wishpond – A Platform Designed For Growth
First, a real quick message from this blog is Wishpond marketing your services can be tough, and with a million different tools out there. It is hard to know which app is going to be best for your business to help you get more customers that’s why SEO experts recommend using Wishpond. Wishpond is an all-in-one marketing platform that gives you tools like landing pages for client bookings email and marketing to drive sales. We are going to be talking more about that one in just a moment and detailed analytics so you can see what is happening every step of the way. The best part of Wishpond has a team of marketing professionals to assist you every step of the way. Make sure to check out the above link where Wishpond is giving away a free consultation. To see if their team can help you.
Alright! Let’s talk about content and the buyer’s journey content marketing has always been pretty important to the buyer’s journey and to marketing your products or your services or just doing business. But today it is more important than it is ever been before. When we are watching a youtube video or doing a search on google or engaging in a Facebook group content is at the core of making buying and purchasing decisions.
The problem is that you are dealing with a content creator, business owner or entrepreneur, or marketer, not a lack of content but rather an overload or a hyper concentration of content. This doesn’t get you off the hook as a content creator because for as much content as there is out there. You still need to create more, but as content helpers said, it needs to be better, including a healthy dose of context with every piece of content. To take all the content simplify it and most importantly explain how and why your valuable customers, viewers, or audience should care how this helps them. How this applies to their unique situation. You see people don’t necessarily need more content for content’s sake. They need more content marketing strategies especially in 2022 with the context that goes along with it explaining and helping them understand why it is important and what to do with it okay. Now that we have got the strategic high-level stuff out of the way. Let’s get down in the dirt with some real practical actionable tips and tactics that you can use right now.
Podcasting
Yes, podcasting still a very good strategy. It is probably more valuable today than it is ever been before. This is largely due to the increase of familiarity and popularity of podcasting with more than 70 of all Americans familiar with the term podcasting. Also, monthly podcast listeners grew sixteen percent year over year cresting 100 million Americans for the first time. The beauty of podcasting though is not just the adoption rates among your customers and your consumers but also the way that it allows you to build trust and build rapport to interview to tell stories and essentially to be embedded into your customer’s ears for often 25 minutes or 50 minutes or an hour or even longer next up video marketing probably no surprise.
Islamabad SEO experts have a huge advocates and huge proponent of video marketing. The reason we do it is that it works really well. This is also the reason that we pretty much make sure that we are including some kind of video content component in all of our clients and all of my student’s businesses. It is just too effective to ignore the statistics show that people are going to spend an average of 100 minutes a day watching an online video into 2021. The average youtube viewing session right now is 40 minutes and 81 businesses are using video marketing which is up from 63 the year before when you put that all together. It just means that video is incredibly effective your customers are watching a ton of it and you should probably do it too. If you are already doing it congratulations you should probably do more a subset of video marketing is live video and again we are going to be seeing a whole lot more of this as software and technology and the demand for live video continues to increase.
Here we are talking about Facebook or Instagram or Youtube live or twitch or pretty much anything else people like live video. It is raw, real, authentic and you can’t edit out all the messy real parts that are just part of life energy.
Email marketing
Yes, 46.9 percent of companies plan on sending more emails over the next three to six months. 78 of marketers have seen an increase in engagement of their emails over the last 12 months and if you happen to be marketing two millennials. You are in luck because 73 of millennials prefer receiving emails over other marketing channels. The point is is that email marketing works and it works incredibly well. So if you are not using it to its full capacity yet. Now is the time the way to tie all of this together though is through the use of a plan. This is why the next thing you’re going to want to do is to make sure to check out the blog we have linked up right here on how to create a marketing plan so make sure to check that out.